The creative industries are critical to this country’s cultural and economic success, contributing more than £50 billion to the economy every year.

They also generate important ‘spillover’ benefits for other sectors that work with them to create innovative products and services. But creative businesses face their own unique barriers to growth and success. Nesta is working to understand why, and to find ways of helping creative businesses unleash their full innovative potential.

We are:

Jon Kingsbury, Deb Fox, Angela Pugh, Haidee Bell, Celeste Salas, Clara McMenamin and Natalya Wells.

We will be updating this blog with news of our current and upcoming projects, as well as general thoughts on innovation and the creative economy.

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